Practitioner Insight

Academic research can provide important business knowledge and  inform business practice. However, some academic writing can be difficult to read and understand. Practitioner focused articles are often based on academic research, but aim to provide clear advice, guidance or insight that can be used by managers.

Measuring business relationships (2013)

By Daniel Chicksand, Roy Staughton and Robert Johnston


Most organisations fail to optimise the return on their important business relationships. New research from Roy Staughton, Daniel Chicksand and Robert Johnston shows executives how to enhance competitive advantage by doing so.Read More

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Does research into Sustainable Supply Chain Management reflect commercial reality? (2013)

By Daniel Chicksand and Anne Touboulic,


A recent article in the Guardian newspaper1 (October, 2013), reporting on a roundtable discussion centered on creating sustainable supply chains in business, identified a number of key issues. Participant’s felt that with increased globalization companies were increasingly exposed to supply chain risks. Read More

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The limits of lean thinking (2005)

By Andrew Cox and Daniel Chicksand


The adoption of lean practices internally may be appropriate for all participants in the industry, but the inter- organisational aspects of lean may not be easy to apply in practice, nor appropriate, for many participants in the food and farming industry in the UK. Read More

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